Photo Essay: Rear Pocket Development


I recently updated our rear pocket with the Brooklyn Bridge as design inspiration and wanted to share the development process.

I had two primary goals. First, identify FITTED as a Brooklyn company. Second, pay tribute to the companies that have kept the tradition of raw denim alive. Hence the arcuate design, which for me is continuing a tradition. 

Finally I included a hidden detail: the interior break that fades in as the roadway of the bridge. It's my wink to denim lovers in our well worn jeans.

-Eric


Inspiration


Abstraction


Application...


Hidden break gets sewn in...


...and attached to the pocket...


...before being pressed...



...and sewn onto the pant...


...where it will fade as the roadway of the Brooklyn Bridge. See it?


Fin.


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